Manager, Product Marketing
AssistRx
Lockhart, florida
Under the direction of the director of product marketing, the manager of product marketing for AssistRx Patient Solutions will collaborate with internal teams and external partners to carry go-to-market plans from marketing strategy/vision through creative execution. This individual will be responsible for product positioning and messaging—and aligning with consumer needs and market trends—in order to maximize the strengths of every communications channel to raise product awareness in the market.
- Provide overall product marketing strategy to ensure a successful rollout and ongoing program health
- Build and maintain strong relationships with internal teams to obtain in-depth expertise of partner needs, business insights and market trends to create effective marketing programs
- Serve as a consultative partner to internal and external teams, developing quarterly marketing reports and advising on marketing campaign insights and best practices ...