Marketing Project Specialist in Pennsylvania

JOB SUMMARY

The Marketing Project Specialist takes on various responsibilities within the marketing department including content creation, digital marketing, technical writing, proposal generation and formal RFP responses. This fully-remote role develops, implements and executes day-to-day department activities to support VBA’s business objectives and growth.

ESSENTIAL JOB FUNCTIONS

• Develop and maintain marketing campaigns and project plans. Make decisions based on analytical resources to demonstrate value of campaigns

• Create high-quality content based on VBA’s content strategy, with a focus on voice and tone, and customer / business goals

• Research, recommend and produce content to drive business growth

• Perform activities and functions of related lower-level personnel as assigned or required

• Track and measure content impact to evaluate what is working or not and ensure that content strategy...